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Unbranded Straight Fit Indigo Stretch Selvedge Denim 11oz Raw Denim
Raw denim is the term for denim fabric that is unwashed and untreated. The vast majority of jeans sold today are produced by washing and distressing the denim in order to create an artificial worn-in look.
The Unbranded Brand jeans are always raw, never pre distressed. We love raw denim for many reasons, but our favorite reason is how beautifully it will fade. Raw denim will fade naturally over time, just wear your raw jeans for as long as you can before washing them, beat them up and wear ‘em hard, and soon you will have a beautiful and personalized naturally faded pair of jeans.
No branding. No washes. No Embroidery. No Ad Campaigns. No Celebrities.
The Unbranded Brand is a crazy concept in the world of premium apparel. While other companies try to create a brand image through expensive ad campaigns and celebrity endorsements, we do the opposite. Have you ever wondered why some “premium” jeans cost as much they do? What is the difference between jeans that sell for $250 and others that sell for $80?
We think overpriced and overhyped jeans are silly. That’s why we decided to focus on the core essentials instead: great fits, solid construction, and top quality selvedge denim. By eliminating all that is unnecessary about branding, we can offer a better product at a better price.
The Unbranded Brand is as simple as that.